If you’ve ever been on social media, you’ve probably seen the coveted blue checkmark next to specific accounts. This is the Twitter verification badge, and it’s a sign that the account is “real” or authentic. But is it still worth it to get that badge?

Let’s look closer at the verification badge and why it might not be as valuable as it once was.

What It Used to Mean

Once upon a time, the Twitter verification badge was like a golden ticket. It meant were a big deal. Celebrities, influencers, and other high-profile people had it, which was a sign that you had made it. It was a sign of status and power.

But times have changed, and the verification badge is no longer the exclusive club it used to be.

What It Means Now

Nowadays, the Twitter verification badge is much more commonplace and doesn’t carry the same exclusive status as it used to. It’s now available to anyone who meets specific criteria, including being a business or public figure, or having a certain number of followers. This means that it’s no longer a sign of being a big deal.

The badge is also much easier to obtain than it used to be. It’s no longer a process requiring much paperwork and waiting. Many platforms now allow you to request verification through a simple online form.

Why It Might Not Be Worth It

The verification badge has become so commonplace that getting it may not be worth the effort. It’s no longer a sign of exclusivity or status. It also doesn’t necessarily guarantee more engagement or followers. In fact, it may have the opposite effect. If too many people have the badge, it may mean that users are less likely to pay attention to it.

At the end of the day, the verification badge is just a badge. It doesn’t necessarily mean anything more than that.

Should You Get It?

Whether or not you should get the verification badge is up to you. It may still have some value, depending on your goals and audience. But it’s important to understand that it’s no longer the exclusive club it once was. It may still be worth it, but it’s no longer a guaranteed way to get more followers or more engagement.


The verification badge is no longer the exclusive sign of status it used to be. It’s much more commonplace, and it’s no longer a guarantee of more followers or engagement. Whether or not it’s worth it is up to you, but it’s important to understand what it means now and what it used to mean.

Ankur K Garg

I have built brands that have earned $125MM+ in revenues and I was a pioneer in developing social media influencers in the early 2010s. Currently I am a SDC Nutrition Executive @WeMakeSupplements, Founder of #INTHELAB, Founder of YOUNGRY @StayYoungry, Zealous Content Hero, Award Winning Graphic Designer & Full Stack Web Developer, and a YouTuber.